Portfolio

Selected work

Branding, websites and product design for founders and small businesses. Each project lists the result it was built for.

Showing all 6 projects

Branding2026

Copperleaf Coffee

Logo, packaging and café signage for a small-batch coffee roaster.

Wholesale enquiries doubled in the first season.

Web2026

Northlight Studio

A fast portfolio website for an interior design studio, built to be edited by the team.

Page load under one second on mobile.

Product2025

Stride

Onboarding and progress screens for a running habit app on iOS.

Day-7 retention up from 31% to 44%.

Branding2025

Pagehouse Books

Identity, shelf talkers and tote bags for an independent bookshop and café.

Used across two shops and an online store.

Web2024

Greenroom Plants

A Shopify store with a care guide for every plant and simple bundles.

Average order value up 18%.

Product2024

Ledgerly

An invoice dashboard for freelancers, from interviews to a finished UI kit.

Shipped to 2,000 beta users.

Sample projects with fictional clients. Replace them with your own work.

Experience

Where I've worked

  1. 2022 – now

    Freelance designer and developer

    Websites, brands and product design for 30+ clients.

  2. 2019 – 2022

    Product designer, [Company]

    Led design for a booking app used by 200,000 people.

  3. 2017 – 2019

    Web designer, [Studio]

    Designed and built sites for restaurants, shops and studios.

  4. 2016

    Design degree, [University]

    Graphic and interaction design.

Tools I use

  • Figma
  • Webflow
  • Framer
  • HTML, CSS and JavaScript
  • Shopify
  • WordPress
  • Notion
  • Adobe Illustrator
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